Microvision Launches Wireless ROV Laser Barcode Scanner for Business
Mobility Market
Barcode Scanner is Now Available to Global Customers through
Microvision's Reseller Channel and On-line Store
REDMOND, Wash. (Issues Wire / Business Wire EON) November 14, 2007 --
Microvision, Inc. (Nasdaq:MVIS): a leading developer of scanned light
beam technology, announced today that its pocket-sized ROV™
Laser Barcode Scanner is now shipping to customers. ROV Scanner
is a hand-held, Bluetooth®-enabled laser
barcode scanner for mobile workers who need an affordable data
collection solution that easily connects via a wireless link to a wide
variety of mobile computing platforms.
“We are pleased to announce to the business
mobility marketplace the availability of the ROV Scanner,”
said Ian Brown, Vice President of Sales and Marketing for Microvision. “The
small hand-held ROV Scanner will provide customers with a data
collection device with outstanding reliability and performance at a very
attractive price.”
About
ROV Scanner
The Microvision ROV Scanner is specifically designed to read and collect
barcode data in both simple business environments and more demanding
mobility environments, including construction, field services,
transportation, professional services, hospitality, government, retail,
manufacturing, and healthcare. According to Venture Development
Corporation, the business mobility market comprises 10.9 million
organizations and 69 million workers. Of this total available market,
Microvision estimates that there are more than 13 million mobile devices
that could benefit from incorporating ROV-enabled barcode scanner
applications.
The ROV Scanner provides users with simple-to-use “point
and scan” capability, offers a broad range of
barcode symbol decodes, boasts onboard memory to hold more than 4,000
scans, and runs on inexpensive AAA batteries. To further support mobile
workers, the scanner can be operated using rechargeable batteries and
has rubberized grip points to keep the barcode scanner securely fitted
in the user’s hand.
Through its standard Bluetooth connection, coupled with Microvision’s
Scanner Wedge software, the ROV Scanner seamlessly delivers scanned
barcode data directly into business applications on users’
laptops, mobile phones, and PDA’s. The ROV
Scanner is compatible with major mobile computing platforms including
Windows®, Windows Mobile®,
BlackBerry®, Symbian®
and Palm®, to enable complete solutions for
mobile data capture.
For developers who desire advanced barcode data control, Microvision
provides Software Developer Kits (SDKs) containing Application
Programming Interfaces (APIs) and other integration tools. The simple,
affordable and connected ROV Scanner with Bluetooth has a suggested
manufacturer’s retail price of only $299.95
per unit.
For more information on the ROV Scanner, visit www.microvision.com/barcode.
The product is available from Microvision authorized resellers, as well
as from Microvision’s on-line store at www.microvision.com/store.
About Microvision
Microvision provides a display technology platform to enable
next-generation display and imaging products for pico projectors,
vehicles displays, and wearable displays that interface to mobile
devices. The company also manufactures and sells its barcode scanner
product line, which features the company’s
proprietary MEMS technology.
Forward-Looking Statement
Certain statements contained in this release, including those relating
to product release timing, market acceptance and statements using words
such as "will" and "believe," are forward-looking statements that
involve a number of risks and uncertainties. Factors that could cause
actual results to differ materially from those projected in the
company's forward-looking statements include the following: capital
market risks, our ability to raise additional capital when needed;
market acceptance of our technologies and products; our financial and
technical resources relative to those of our competitors; our ability to
keep up with rapid technological change; our dependence on the defense
industry and a limited number of government development contracts;
government regulation of our technologies; our ability to enforce our
intellectual property rights and protect our proprietary technologies;
the ability to obtain additional contract awards; the timing of
commercial product launches and delays in product development; the
ability to achieve key technical milestones in key products; dependence
on third parties to develop, manufacture, sell and market our products;
potential product liability claims, risks related to Lumera's business
and the market for its equity and other risk factors identified from
time to time in the company's SEC reports and other filings, including
the Company's Annual Report on Form 10-K filed with the SEC. Except as
expressly required by the federal securities laws, we undertake no
obligation to publicly update or revise any forward-looking statements,
whether as a result of new information, future events, changes in
circumstances or any other reason.
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