 | John McCain May Have Lost Due to a Brand Bubble Reveals New Data Analysis from Young & Rubicam and Penn, Schoen & Berland Associates
Analysis of world's largest brand database suggests John McCain lost due to a losing brand strategy. McCain's emphasis on trust and tradition eroded his credibility as a maverick in a race in which both candidates agreed the message was change. Data shows that consumer perception of McCain's brand was comparable to brands that are trusted but don't change like AT&T, Mastercard, the United States Postal Service, Exxon and United Airlines. On the other hand, consumers perceive Obama's brand as similar to energized brands such as Red Bull, Facebook, iPhone, and Starbucks. 2008-11-19 |
LegiStorm Releases Congressional Earmarks Database On The Web
LegiStorm, the Web site that has unsettled Washington's power players by publishing congressional staffer salaries and personal financial disclosures, has now launched a free searchable database to track the explosive growth of legislative earmarks. The earmarks build on other data on the LegiStorm site so users can find important connections between otherwise unconnected facts, such as between earmarks and the corporate-sponsored travel or personal financial holdings of members of Congress and their staff. 2008-11-19
 | New Medicare Advantage Marketing Rules Help People Make Informed Choices, Allsup Says
Regulation highlights need for complete, unbiased information on Medicare choices. 2008-11-19 |
Fpweb.net Offers DoD 5015.2 Compliant MOSS Hosting
Fpweb.net now offers MOSS 2007 hosting solutions that are compliant with the Department of Defense (DOD) Directive 5015.2. 2008-11-19
 | Mr. Evan Vickers Wins Utah District 72 Race for House of Representatives Seat
Independent pharmacist and United Drugs member is triumphant in southern Utah election 2008-11-19 |
 | Zimbabwean Health Workers Call For Crisis Response
Today, Physicians for Human Rights (PHR) and Zimbabwean health professionals warned of a public health catastrophe in Zimbabwe and urged an international crisis response. 2008-11-19 |
 | Velazquez Chosen to Lead Hispanic Agenda in the 111th Congress
Unanimously elected Chair of the Congressional Hispanic Caucus 2008-11-19 |
 | Record Breaking Seizures of Marijuana throughout California in 2008
Collaborative Efforts with Partner Agencies Yield Successful Results 2008-11-19 |
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